We had to make a tough decision


There’s a lot to share again. If you’ve followed us closely then you’re probably familiar with most of it but otherwise, grab a coffee.

I’ve divided the update into three parts.

  1. A follow-up on the packaging from our Oct update
  2. The decisions we had to make concerning mass production
  3. The current status of things

To make life easy, here’s a short (less detailed) video:

Final packaging

Packaging is done. We don’t want to spoil the entire receiving/unpacking experience, but here are a couple of things.

Starting with the box that we’ve used a dozen of time. So it’s a bit ruffled.

You might have noticed in the last picture, it’s an ISO UK version. Take a closer look at the ISO Nordic version.

Also for the first time, a good picture of the cable.



And to make it more exciting, a 360-degree image of the püller.


There’s also a quick-start manual, among other things. Though not considered important to most, it’s quite a lot of work. Here’s a sneak-preview.

Maunual preview

There are more new pictures that I’ve spread over the update.

The Decision Making Factor

In the previous update (24 Nov 2016) I elaborately talked about the problems we faced after the first trial production. In short, the keyboards were not functioning as expected, so Jeroen went to Taiwan to solve any remaining issues. All in the hope to start mass producing as soon as possible.

After a month of hard work and putting pressure on the manufacturer in Taiwan and China, Jeroen returned back in the Netherlands. In the end, his trip was successful but the two issues are still lingering. The switch and mechanical issue.

We had to make a tough decision. Start mass production before or after Chinese New Year.

The Switch Issue

The new switch, a term that’s been going around for a while. In the previous update, we received our first trial production keyboard including an improved new switch version. It was disappointing.

Thankfully, that changed. When Jeroen visited the manufacturer they had a shiny new trial switch and well, the results were pretty damn good! It showed a promising stable 1.5mm up to practically 4mm analog range, in comparison to an unstable 2-4mm. Jeroen immediately told them to get it ready for mass production.

flaretech switch

But! That was a “trial” production switch, not the actual switch we use for mass production. We’ve learned from the last switch, that there can be a difference between the trial and mass production version of the switch. We told them that we want to see the exact same switch for mass production, otherwise, it’s unacceptable.

The Mechanical Issue

This got us by surprise. In short, the mechanical issue means that all the keyboards, over the total 87/88 keys, had some keys working faulty. They would be more sensitive or wouldn’t read the entire range due to “something” not related to the switch. On some keyboards, the effect was quite sincere and impossible to overcome by software.


When we produced the last trial production the number of keyboards we considered super NG (not good) were near 40%. Not something you want to have when you produce over 1000 keyboards.

We were not able to pinpoint what was causing the problem (at that time) and it would take some time to research.

Chinese New Year

Chinese New Year (CNY) is awesome. Fireworks, parades, food, food, food and vacation (in Asia). It’s less awesome business-wise because China shuts down for 2 weeks and Taiwan 1 week starting 28 Jan. They literally shut down, nothing happens during this period. Also no mass production for a cool analog keyboard.

This means everybody is rushing to get their things out before CNY and right after CNY everybody is catching up lost time. This also means that shipping anything before CNY is difficult and prone to human-errors.

If we would produce before CNY, we had to start buying all the components straight away for it to be ready for mass production. This also means that there’s no time to pinpoint and solve the mechanical issue beforehand and we had to trust the switch manufacturer to come with a good mass production switch on time.

If we would produce after CNY, we could wait with buying the mechanical components and spend time on finding and solving the mechanical issue. Without a guarantee that it would be solved. It would also relieve some of our reliance on the switch manufacturer to be on time.

The Decision

Coming to the point, we decided to produce after CNY. This also means, and I don’t say this with any pleasure, we can’t deliver in February. Instead, that’s when we will start mass production. This also means we will ship the keyboards by Airplane instead of boat. This saves, in comparison, nearly a month (but also cost us dearly).

We’ve planned a new trial production before CNY as a deadline and in preparation for a good mass production after CNY. If I’m optimistic, we will start delivery in March. If I’m pessimistic, you’ll receive it in April. One thing is for sure, we’re working as fast as possible.

I can only hope that you understand the decision we made and know that we’re doing everything we can to get things done.

The current status

We’re preparing for trial production(happening before CNY) but still waiting for the mass production switch and definitive solution for the mechanical issue. This update was delayed in hope for more clear answers but it’s taking too long. So, this is the latest.

Mass production switch

We’re still crossing our fingers. Hoping they’ll succeed in making the mass production version as good as the trial production version. They’ve already surpassed their deadline by a week. Not unusual but highly nerve-wracking. We check the progress on a daily base and made clear that we have a deadline to meet. They have their reasons, but our attitude towards the switch is, we don’t believe till we see it.

Mechanical solution

The mechanical issue seems to be in the circuit board (PCBA) alignment, the part with all the electronic components, not the bottom casing, top plate or another component. Good news, because we can start purchasing those parts. But, until we’ve received the new circuit board, we can’t cheer yet.

You are awesome

In the previous update, I shared how we have to face new challenges all the time. But actually, we’re not alone. You’re part of this team, even if it’s just by reading this update or keeping faith in us. Every time we face these challenges, you are the backline pushing us forward.

It’s why we always operate in your best interest, listen to your feedback and always have an open line of communication:

Calder Limmen Written by:

Co-founder & CEO at Wooting.


  1. Adam
    January 9, 2017

    Thank you for the update, good call to make.
    Id rather wait and get good keyboard, instead of not wait, and get a half done keyboard. 🙂

  2. Naoisan
    January 10, 2017

    Your frequent updates and complete honesty and transparency about the entire process is what made me pre-order. I was too hesitant to kickstart but after seeing how committed you guys are to this – going to the Taiwan offices and factory in China to directly talk to the manufacturers, I had no doubt I would be supporting a quality product. You guys have already gone so far and beyond what so many other startup projects do, and I have complete faith the keyboard that we’ll eventually get will be top notch and you guys wouldn’t have it any less! Keep up the great work!

    • January 10, 2017

      Thanks for sharing. It’s really great to hear this. If nobody would share their thoughts, we wouldn’t know if we’re taking the right direction.

  3. Lars van der Hooft
    January 10, 2017

    Bedankt voor de update guys! Ben erg blij om te horen hoe het er nu voor staat. Opzich had ik het wel een beetje verwacht dat het wat later zou zijn, omdat het eerste plan om het keyboard te leveren september was, maar een maand voor de volgende leverdatum was er nog niet zo veel bekend. Natuurlijk vind ik het helemaal niet erg dat er nogal wat vertraging is. Ik heb liever dat het iets langer duurt maar dat het product van betere kwaliteit is. En ik ben super enthousiast over dit nieuwe type toetsenbord, kan ook niet wachten om het aan me vrienden te laten zien! Ik ben echt trots op jullie dat jullie van een droom werkelijkheid maken en de gaming-wereld op zijn kop gaan zetten. Ik wens jullie echt heel veel succes, en houd ons zeker op de hoogte! Misschien de volgende update ook iets meer info over de GUI en gebruik van het toetsenbord?

    Groetjes Lars!

    • January 19, 2017

      Hi Lars,

      Heel erg bedankt voor je aanmoediging! It’s indeed a dream come true, from the start and looking back it’s sometimes hard to realize we would be able to realize this.

      You’re sharp, we made a drastic decision for the GUI not too long ago and for that reason couldn’t show as much as we planned. We’re sharing more about it in two weeks!

  4. January 10, 2017

    Thanks for sharing. Hardware production, ship times, doing something new and novel, these are all valid reasons for delays and are to be expected. Because you’ve taken us along for the ride each step of the way, it’s hard to fault you or the team for any misfortune that has arisen during the process.

    Keep up the good work. We’re all eager to start using these devices when they’re ready!

  5. A.H. den Hollander
    January 10, 2017

    Your transparency kind of makes me feel being part in a challenging adventure in the development of this unique keyboard. Keep up the good work! Houd vol!

  6. Blankz
    January 10, 2017

    Can’t talk long. don’t bother replying i have limited time during weeks. thanks for being so transparent. the key thing ive seen in kickstarter failures is a lack of transparency. it really gives me hope that this will be done on time. looking forward to march – april.

  7. Thomas
    January 15, 2017

    I completely agree with your decision. I could only hope game developers had the same mentality and ethic as you. Keep up the great work.

  8. Flo
    January 18, 2017

    Delays are always bad, but with your fair and plausible statement it’s totally okay for me. I expect for my money a keyboard without any problems. I have chosen the wooting one over the new Ducky Shine 6 (even if I miss a aluminium plate). I hope it was no mistake and you can eliminate all issues.

Leave a Reply

Your email address will not be published. Required fields are marked *